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Introduction
General introduction
Functions, Duties
Organizational structure
The press with BCSI
News
Brands
Competitiveness – Strategy
Business
Market
Technology
Intellectual property
Administration
Entrepreneur
Research
Events
Training
Consultancy
Cooperation
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Brand management towards the future
To help enterprises update the market overview and provide brand management solutions, recently, the Institute for Brand and Competitiveness Strategy ...
Brand management – From strategic thinking to implementation
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